...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
30.9.10
‘Fugitive’ nabs 20.7% in ratings for first episode
by Supermar / allkpop.com
New Wednesday-Thursday drama, Fugitive (also known as Runaway Plan B), has raked in an impressive 20.7% in viewer ratings for its first episode.
To receive such high numbers for the first episode is very rare. Viewers had high expectations for ‘Fugitive’, as it boasts a star-studded cast with Rain, Lee Na Young, Lee Jung Jin, Daniel Henney, and many others. The hype was futher amplified when it was revealed that the drama was a collaborative effort between esteemed director Kwak Jung Hwan and screenwriter Chun Sung Il, who have teamed up once before in ‘Chuno‘.
During the broadcast, Chuno’s Lee Da Hae and Oh Ji Ho made cameo apperances, which made the episode more interesting.
Meanwhile, competing dramas, “My Girlfriend is a Nine-Tailed Fox” and “Playful Kiss” pulled in ratings of 16.6% and 4.5% respectively.
Source + Photo: Newsen
Rain's "Fugitive" outruns competing dramas in a breeze
The first episode of KBS TV series "Fugitive: Plan B" starring Korean superstar Rain has proven the hype surrounding the drama ahead of its premiere may not be hollow expectation.
Statistics released by research firms TNmS (Total National Multimedia Statistics) and AGB Nielsen Media Research on Thursday showed that the first episode of "Fugitive" yesterday posted viewership ratings of 21.7 percent and 20.7 percent, respectively, easily outscoring its competitors in the same Wednesday and Thursday primetime time slot.
SBS' "My Girlfriend is Gumiho" lost steam last night ahead of its finale episode today with ratings of 18.6 percent on TnMS' survey and 16.6 percent on AGB's chart, and "Kiss" remained in the four percent-range on both polls.
Also, while a drama is considered to be a hit when it sees ratings in the 30-percent range and is dubbed to be of 'national drama' status beyond the 40 percent mark, it is rare for even the most popular shows to record ratings in the 20-percent range for its premiere episode.
In "Fugitive," a romantic comedy investigative action series about a conspiracy involving a hefty sum of money going missing in times of the Korean War 60 years ago, Rain plays Gee-woo, a private detective at an international secret agency who is on the run after becoming pegged as the murderer of his own old friend.
The 20-part series was shot in various locations throughout Asia including China, Japan and the Philippines and features a multinational cast of Korean actors Lee Na-young, Daniel Henney, Lee Jung-jin, Kong Hyung-jin, Yoon Son-ha, Hong Kong-'s Ti Lung, China's Josei Ho, and Japanese actors Takenaka Naoto and Uehara Takako.
Jessica Kim jesskim@
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