...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
29.1.11
[NEWS] Jang Keun Suk’s Zegda commercial has started airing in China.
Jang Geun Suk’s Chinese CF for Zegda
cr: ockoala
The commercial is out for Jang Geun Suk’s Zegda CF. It’s a Mainland Chinese brand, and the CF is airing only in China. Jang Gen Seok is totally channeling a Mu Gyul-Goes-To-College vibe, going sporty and youthful with his attire and the CF theme. He’s really quite busy with endorsements these days. Coupled with the upcoming release of his solo CD, I don’t think we’ll be seeing him on back on either the small or large screen anytime soon.
I totally think his character in the CF needs a cute college girlfriend. He can bark at her, and she can meow back at him.
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