...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
30.7.11
[News] Lee Jun-ki assists in flood relief efforts.
[News] Lee Jun-ki assists in flood relief efforts.
Cr. - allkpop
Currently enlisted with Korea’s military service, actor Lee Jun-ki recently pitched in to aid with flood recovery operations.
On July 28th, the Defense Media Agency posted a message on their blog under the title, “Promotional support crew on-site for flood recovery”, along with several photos of Korea’s servicemen assisting in flood relief efforts.
The Defense Media Agency said, “To help restore The National Center for Korean Traditional Performing Arts (NCKTPA) from the effects of the flood, we sent support to the foot of Woomyun Mountain.”
In their photos, the promotional crew is seen doing what they can to help the relief effort. Lee Jun-ki was spotted in a couple of the photos, drawing mass attention from netizens.
They commented, “Everyone is going through a hard time”, “It would be great if the recovery operations were completed soon”, “[Lee Jun-ki] always shows a sincere image”, and “Be careful of poor weather conditions and be strong.”
Lee Jun-ki is scheduled to return from the army in early 2012.
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