...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
2.12.10
Jang Keun-suk to receive 2 awards at 2010 Asia Buzz Award
Korea’s popular idol star Jang Keun-suk is likely to receive two awards for the upcoming Yahoo! Buzz Awards 2010, according to Jang’s promoter Tree J. Company on Thursday.
Tree J. announced in press release that Jang is currently first in two of three categories -- top male star and top Asian star -- in a popularity poll including Internet users in South Korea, Taiwan, Hong Kong and Indonesia between November 8 to December 1.
The Yahoo! Buzz Awards, into its seventh year, selects and offers awards to celebrities based on the "buzz", or number of searches, a star has received on Internet portal site Yahoo!
The count so far indicates that in the category for top male star, Jang has garnered over a total 5.6 million votes which is twice the amount lodged by the first runner-up and nearly 10 million votes in the survey for top Asian star.
He has been competing against Korean heartthrobs such as Super Junior, Kim Hyun-joong, Rain, 2PM and Lee Seung-gi .
After announcing the results on December 9, the winners of this year's Yahoo! Buzz Awards will be invited to the official awards ceremony set to take place in Hong Kong on December 17.
Based on the popularity of his hit dramas such as "Hwang Jinny (2006),” “Beethoven Virus (2008)” and “Minamishineyo (2009),” Jang took off on a six-month long tour to meet with his fans in Taiwan, Beijing, Singapore, Tokyo, Osaka and Hong Kong during the early half of his year.
Reporter : Heidi Kim heidikim@
Editor : Jessica Kim jesskim@
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