...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
24.1.10
Bae Yong Joon & Kim Yu-na : Formal PR Ambassador ( 2010~2012 VISIT KOREA YEAR)
Formal PR Ambassador : 2010~2012 VISIT KOREA YEAR
We introduce to you the Public Relations Representative of the 2010~2012 VISIT KOREA YEAR.
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