...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
17.8.11
[News] Lee Yeon-hee confirmed for Jo In-sung pic.
[News] Lee Yeon-hee confirmed for Zo In-sung pic.
Cr. - 10asia
Lee Yeon-hee's casting in an upcoming sci-fi fantasy pic starring actor Jo In-sung has been confirmed.
The news came through a press release by Lee's agency SM Entertainment on Tuesday, saying that the actress came through a 500:1 competition to land the role of leading female character Ray in the pic set to crank in around October.
Titled "Kwon Beob" (translated title), the movie will tell about a senior in high school named Kwon Beob (played by Zo) who gains superhuman strengths when he sees injustice and ends up saving the woman he falls in love with as well as her village.
Director Park Gwang-hyun of "Welcome To Dongmakgol" (2005), one of Korea's highest grossing films, will helm the upcoming release set to be Jo's first project since being relieved of his two-year mandatory military services in May and Lee's first big screen role in three years.
Lee, 23, who debuted in 2001, took her first starring role in cable drama “U-Turn” (OCN, 2008) in which she starred with popular actor So Ji-sub.
However, she came to be better known through primetime series “East of Eden (SBS, 2008) which she starred in alongside heartthrob Song Seung-heon.
Her most recent project was drama "Paradise Farm" from earlier this year with TVXQ member Max Changmin.
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