...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
6.4.12
[Photo & News] Jang Keun-suk is the new face of Café Bene.
[Photo & News] Jang Keun-suk is the new face of Café Bene.
Cr. - hancinema
Jang Keun-sukk has become the new face of the Korean coffee franchise Café Bene.
He has recently signed a model contract with the company.
Café Bene officials say, "Jang Keun-suk's soft smile and young image is just right for the image Café Bene seeks. We hope the image of the college student who loves coffee will blend in well to create a synergy effect".
Jang Keun-suk will co-model with existing Café Bene model Han Ye-seul and the two have recently shot an ad for newspapers.
Jang Keun-suk is currently taking on two roles in the KBS 2TV drama "Love Rain". Also on the 30th of May his first official Japanese album comes out and Jang Keun-suk will go on a supporting Asian tour around four Japanese cities, Shanghai, Shenzhen, Taiwan, Thailand and other South East Asian countries starting in July.
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