[News] Japan, Yonsama Syndrome has remained unchanged. Hallyu Department Stores are prosperous.

[News] Japan, Yonsama Syndrome has remained unchanged. Hallyu Department Stores are prosperous.
Cr. - suehan

Special Edition to Commemorate the Foundation of the Journal ①] Japan, Yonsama Syndrome has remained unchanged. Hallyu Department Stores are prosperous.

▶Enduring Popularity of ‘Yonsama’ Syndrome

“Yonsama,” Bae Yong Joon, set off a real Hallyu and his popularity has remained unchanged. The premium event for KBS’s drama “Dream High”, which Bae Yong Joon participated in as a producer, was held at Saitama Arena in the first part of this month. About fifteen thousand fans came to see the main cast: Taeck Yeon, Suzie, Kim Soo Hyun, and Bae Yong Joon. The drama event, not a concert, was beyond expectations.

Hundreds of Fans came to the hotel where Bae Yong Joon stayed. He has been using Baycourt Hotel at Odaiba, which is operated by a membership system, whenever he visits Tokyo for 2-3 years now, because his privacy can be protected there. But this time, there was an exception.

A more interesting story is at the Baycourt Hotel. It is located at Odaiba where anti-Hallyu was demonstrated. Within a few days, Odaiba changed from being a key base of anti-Hallyu demonstrations to the exact opposite. Bae Yong Joon’s agency, Keyeast stated, “Fans flocked to the hotel even though it was a rainy day, so we had to keep on asking them to leave. We couldn’t see any anti-Hallyu demonstrations or any related movements.”