Japan's Tokyo Dome to Display Korean Cultural Content in September 2009.

Japan's Tokyo Dome to Display Korean Cultural Content in September 2009
Keyeast : June 29,2009

- Large-scale event in Tokyo Dome on September 29-30 for the broadcast of the Winter Sonata Animation and the publication of the Beauty of Korea
- Much interest within Japan toward cooperation between Bae Yong Joon and Choi Ji Woo after 7 years and the announcement regarding Beauty of Korea
- Big expectations due to the streamlining of managerial resources and synergy effects arising from the addition of DA as an affiliated company


The Asian cultural content company Keyeast Co., Ltd. (www.keyeast.co.kr) officially announced that it will be holding a large-scale event on September 29-30 at the Tokyo Dome in Japan to celebrate the upcoming publication of the Beauty of Korea (name subject to change), which is a book introducing the culture of Korea, and the broadcast of the Winter Sonata Animation in Japan.

This event, which will be the first major project to be planned and managed by the new affiliated company of Keyeast, Digital Adventure (DA) (www.digiadv.co.jp), has attracted the attention of many in Japan as Bae Yong Joon and Choi Ji Woo have not appeared in public together since the end of the original Winter Sonata television series 7 years ago. In addition, many people are excited about this event because it will be the first public event for the Beauty of Korea, for which Bae Yong Joon himself traveled around Korea to explore the cultural traditions of Korea.



On September 29, the animation version of Winter Sonata will be introduced, while the next day's event will celebrate the publication of the Beauty of Korea. The cost of the tickets for each day will be 8,925 yen per person and these tickets will be available for sale on July 11.

A lot of excitement also surrounds the making video for the Winter Sonata Animation, for which sales will begin on September 18.

A spokesperson for Keyeast stated that "we planned this event with the desire to create an atmosphere allowing the exchange of Asian cultures, including video content and traditions, as opposed to simple fan meetings, and this event is expected to have a significant impact on the sales for 2009 as it will provide much publicity and exposure for some of our key business projects."

This event is the first major project to be handled by DA after becoming an affiliated company of Keyeast. And this event has caught the attention of the industry because instead of relying upon outside partners, Keyeast has been able to proceed solely through a company within its family, thus fully utilizing the available managerial resources and the synergy effects arising from the addition of DA to its family.

Keyeast CO.,Ltd.