...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
29.9.10
[News] No ‘Baker King’, ‘My Girlfriend is a Gumiho’ is Close to 20% Ratings.
[News] No ‘Baker King’, ‘My Girlfriend is a Gumiho’ is Close to 20% Ratings.
Cr. - Osen / dongdramas
The romantic-comedy Korean drama ‘My Girlfriend is a Gumiho’ increased its ratings over last night’s airing episodes and set to the No. 1 place with the ratings were close to 20% of viewership ratings. Due to Chuseok holiday, SBS didn’t broadcast the drama on last Wednesday, instead two episodes on September 23.
According to AGB Nielsen Media Research, this ‘gumiho’ drama got a viewer rating of 15.2% for the 13th episode and 19.2 for the 14th episode.
In the same time slot, MBC had teenage romantic-comedy Korean drama ‘Playful Kiss’ aka ‘Mischievous Kiss’ with a 5.8% rating, falling a 0.5% from the last episode, 6.3%, whereas it just doubled its ratings from last week’s episodes. Meanwhile, KBS aired the ‘Baker King Special’ which scored 16.8%, much lower from its serial which broke 50% mark on the last episode.
Well, I wonder how its two last episodes of ‘My Girlfriend is a Gumiho’ will record the ratings this week, considering KBS’s action romantic-comedy Korean drama ‘Runaway’ aka ‘Fugitive: Plan B’ starring Rain, Lee Na Young, Lee Jung Jin, and Daniel Henney, will start its runs in the same time slot next week.
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