...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
14.1.11
[News] 1st "My Princess" Up - 2nd "Sign" Down, reshuffles ranking.
[News] 1st "My Princess" Up - 2nd "Sign" Down, reshuffles ranking.
Cr. - hancinema
MBC drama "My Princess" with Kim Tae-hee and Song Seung-heon in the lead, has broken through a viewer rating of 20% and has become the number 1 rating drama on Wednesdays and Thursdays.
According to AGB Neilson Media Research, "My Princess" recorded 20.9% on its broadcast on the 13th. This is 0.9% more than the 20.0% it recorded on the 12th.
While "My Princess" has risen in ratings, competing drama SBS "Sign" showed a decrease. The episode on the 12th showed 16.2% and the 13th showed 14.8% making an even bigger gap with the 1st and 2nd rankings.
"My Princess" first came on broadcast together with "Sign" on the 5th, but came from behind on the 3rd episode, then gave notice of its sole lead on the 4th episode. While the composition for competition has been shuffled, KBS 2TV "President" rated 7.1% on both episodes on the 12th and the 13th.
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