...Hallyu began roughly 12 years ago when the rest of Asia discovered Korean soap operas. One of the breakthrough dramas was a series 'Winter Sonata' starring Choi Ji-woo & Bae Young-Joon. After that, more Korean dramas saw their way to foreign shores and Korean films and music started to follow suit. Korean marketing people started to see a Korea-centric trend. They dubbed this flow "The Korean Wave" or Hallyu....
26.5.11
[News] Lee Min-ho's new SBS series pre-sold overseas.
[News] Lee Min-ho's new SBS series pre-sold overseas.
Cr. - 10asia
SBS TV series "City Hunter," starring Korean actor Lee Min-ho, has been pre-sold to several countries ahead of its premiere in Korea tonight, according to SBS Contents Hub.
On Wednesday, SBS announced that "City Hunter" was pre-sold to the United States, Hong Kong, Thailand and Vietnam, while Japan, Taiwan and countries in Europe have shown interest in buying the distribution rights for the show as well.
"We have also received positive feedback for 'City Hunter' from overseas buyers in Bulgaria, the Philippines and Kazakhstan," an official from SBS was quoted as saying. "Right now viewers can see the show through United States' online video streaming website Hulu.com."
"City Hunter," based on the Japanese manga series by Tsukasa Hojo, tells the story of a playboy private detective named Ryo Saeba who works to get rid of crime in the city of Tokyo during the latter half of the 1980s.
Making it the first time for the cartoon to be adapted into a TV series, the Korean drama portrays Lee as Lee Yoon-sung who vows to get revenge for his father's death. He follows his father's plan and begins working at the Blue House after receiving his doctorate from MIT.
He then meets Kim Nana (played by actress Park Min-young), a judo athlete-turned-bodyguard, who works at the presidential office to protect Choi Da-hye, the youngest daughter of the President, taken on by KARA member Gu Hara.
The show, also starring actors Lee Jun-hyuk and Hwang Sun-hee, is a collaboration by famed producer Jin Hyuk of hit dramas "Brilliant Legacy" and "Princess Prosecutor" and scenarist Hwang Eun-kyung of "New Hit" and "The President."
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